Designland NYC — Buyer Presentation Design

Presentations that get
product bought.

Designland is a New York City presentation design studio for apparel and consumer brands. We research what is selling, shape the line around it, and build the deck that proves it to the buyer. One studio, from market read to purchase order.

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20+
Years of
selling with design
500+
Projects
shipped
100M+
Products
sold
Sold out
PSG × CRASH drop,
Champs-Élysées
Brands we’ve helped pitch, launch & sell
Wrangler✦ Aeropostale✦ Joe Boxer✦ Umbro✦ New Balance✦ Ed Hardy✦ Urban Outfitters✦ Wrangler✦ Aeropostale✦ Joe Boxer✦ Umbro✦ New Balance✦ Ed Hardy✦ Urban Outfitters✦

The best product in the room still loses to the better story.

Buyers don’t reject lines on price nearly as often as they pass on a deck that gave them no reason to say yes. For 20+ years we have built the presentations behind brands like Wrangler, Aeropostale, Joe Boxer, and Umbro, and the decks that carried lines into national retailers. We know what a buyer needs to see, and in what order: what is already selling, where your line fits, and why it will move. The product is the hero of every slide, styled and laid out so it looks worth more before you say a word.

How We Build It

Research. Line. Deck.

Three steps, one studio. Take all three or start wherever your line already stands.

01
Best-seller and market research
We read the category and the retailer you are pitching: what is on the floor, what is selling through, the price points, colors, and silhouettes that are winning, and the gap your line can own.
02
Line direction
We shape the assortment to that read: the right styles, colorways, and good-better-best structure, so the deck presents a line the buyer already has a reason to want.
03
The buyer deck
Story, product pages, pricing, and proof, designed to brand standard and built for the meeting. You leave with the deck, the leave-behind, and an editable file.
Wild Cherry bubble bath, shower gel, body lotion and shimmer powder from a licensed Betty Boop bath and body program, drawn as vector line art by Design Land NYC
From the portfolio

Licensed product, drawn by hand.

Wild Cherry, from a licensed Betty Boop bath and body program: named, designed and drawn as vector line art, then presented to retail buyers.

See the case study
What You Get

Every deck the sale actually needs.

From the market read to the leave-behind, built by one studio.

Retail buyer presentations
Seasonal line decks and account-specific pitches for department, specialty, off-price, and club buyers.
Best-seller and market reports
A category read you can act on, delivered alone or as the front end of a deck.
License pitch presentations
Full acquisition decks for licensees bidding on a brand.
Sales and investor decks
Story-driven decks for the other rooms you pitch: partners, distributors, and investors.
Line sheets and leave-behinds
The order-ready materials that follow the meeting.
Editable templates
PowerPoint, Keynote, or Google Slides, so your team stays on brand next season.
Why Brands Choose Designland

A presentation studio that thinks like a buyer.

✦
Research before design
Every deck starts from what is selling, so the argument is built on the market and not on taste.
✦
The product is the hero
We are a brand and apparel studio, so product is styled, rendered, and laid out to look premium on every slide.
✦
Proof, not promises
Our decks have sold to national retailers and helped move 100M+ products.
How It Works

From messy deck to money slide.

A senior-led process that respects your timeline. Most decks ship in two to four weeks.

STEP 01
Kickoff and market read
We start with a $450 kickoff, credited toward your project, to pin down the buyer, the ask, and the category.
STEP 02
Line and story
We structure the assortment and the argument slide by slide, so every page moves the buyer toward yes.
STEP 03
Design and handoff
You get the final deck plus an editable template your team can update, in PowerPoint, Keynote, or Google Slides.
Frequently Asked Questions

Presentation design, answered.

What is a retail buyer presentation?
It is the deck a brand shows a store buyer to win a purchase order: the line, the pricing, the story, and the evidence it will sell. We design it around that buyer’s decision.
Do you do the market research, or do we bring it?
Either. We can run the best-seller and category read ourselves, or build from the research you already have.
Can I buy the research without a deck?
Yes. The market report stands alone, and its fee is credited if you go on to a deck.
Do you design investor and sales decks too?
Yes. They sell a company or a service instead of a line, and we design each around its own decision-maker.
Will my team be able to edit the deck afterward?
Yes. We deliver fully editable files in PowerPoint, Keynote, or Google Slides, plus a reusable template with your brand styles locked in.
How much does it cost, and how long does it take?
It depends on the size of the line and how much research is needed. The $450 kickoff scopes it precisely and applies as a credit toward the work. Most decks run two to four weeks from kickoff to handoff.
More From Designland
Apparel Branding Tech Pack Design Logo Design NYCPitch to Retail BuyersGraphic Design + Apparel Development Licensed Apparel DesignLine Sheet & Catalog DesignFreelance Fashion DesignHang Tag & Label Design

Your next buyer meeting deserves a better deck.

Tell us what you are pitching and who is in the room. We’ll come back with a custom quote and a plan to win it.

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