Pricing
A brand design studio for fashion and consumer brands — identity, web, and catalog design. Our team brings 20+ years of experience — including work for New Balance, Von Dutch, Ed Hardy, Umbro, Aeropostale, Joe Boxer, Beverly Hills Polo Club and Wrangler — to every engagement.
Brand projects begin at $7,500 · Apparel tech packs from $950 per style · Strategy sessions from $450 · 50% deposit to start · A limited number of projects each season
Studio Engagements
Start with a session, or go straight to a project. Most clients choose the Full Brand System.
- A working hour on your brand, your product and your buyer
- An honest read on what the project actually needs
- Scope and roadmap you can act on, with us or without us
- Booked directly — no proposal round first
- Logo + visual identity system
- Color, type & usage guidelines
- One core application: collateral, packaging concept, or a 5-page site refresh (design only, on your existing platform, copy supplied by client)
- 2 revision rounds
- Brand strategy workshop
- Complete identity system
- Website (up to 10 pages) OR seasonal catalog / lookbook + line sheets
- Launch kit: social templates, print collateral, brand guidelines
- Everything in Full Brand System
- Full rollout: web + catalog + packaging
- 3 months of post-launch design support
- Quarterly creative direction sessions
Ongoing & Seasonal
Predictable creative capacity for brands that never stop shipping.
- A reserved seat in the studio — your work moves first, every month
- One major creative deliverable per month: campaign, catalog section, site build-out, deck, or packaging round
- Ongoing collateral and asset support alongside it
- Priority turnaround
- Quarterly creative direction session
- Up to 5 production-ready SKUs a month: graphics, CADs, colorways, placements and tech packs
- Hang tags, labels and packaging for the program
- Line sheets each season, plus one buyer- or licensor-ready deck per season
- Two revision rounds per SKU
- Quarterly line-review session
- Additional SKUs, original art creation and production follow-up quoted per program
- Seasonal catalog or lookbook
- Line sheets & sales collateral
- Annual two-season agreements available
- Print vendor management
Apparel by the Style
Tech packs and development priced per style — no project minimum. Read our tech pack pricing guide.
- Technical flats, construction details, trims & BOM
- Graded size spec, XS–4XL
- One post-sample fit-comment round
- You own the production files on final payment
- 5–9 styles: 10% off each
- 10+ styles: 15% off each
- One consistent spec standard across the line
- Rush turnaround available
- Factory communication on your behalf
- Lab dip and fit sample approvals
- Sample review and fit comments
- Packaging approvals before bulk
License Pitch Package
For manufacturers, importers and private-label vendors bidding on a brand license. Fixed scope, fixed price. See what goes in the deck →
- 20–30 page acquisition presentation built to the licensor's style guide
- Brand interpretation and category line plan
- Presentation-quality CAD boards of hero styles
- Retail and channel strategy
- Packaging and trim concepts
- Everything in the Single Category deck, across every family segment
- Three-year roadmap by season and category
- For bids that win on breadth
- Style guides and seasonal CADs
- Tech packs and line sheets
- So the program you pitched is the program that ships
Logo Design · Apparel Branding · Graphic Design + Apparel Development · Tech Packs · Buyer Presentations & Decks · Pitch to Retail Buyers · Licensed Apparel · License Pitch Decks · Line Sheets & Catalogs · Hang Tags & Labels · Website Design · Freelance Fashion Design
Every engagement starts with a conversation.
Start a Project →Need ongoing design support?
Pricing FAQs
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Yes — all projects begin with a 50% deposit. The remaining balance is due upon completion, before final files are delivered.
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Absolutely. Many clients combine brand identity with apparel tech packs, packaging, or social content. We’ll build a custom quote based on your full scope.
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Custom scoping is always an option. Reach out through the contact page and we’ll put together a proposal tailored to exactly what you need.
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It depends on scope. Brand Essentials runs about 4 weeks; a Full Brand System 8–10 weeks with a dedicated project lead; Brand Partner rollouts and seasonal catalogs are scheduled per project. Rush delivery is available at +30%.
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Final files are delivered in print-ready and screen-ready formats — typically PDF, AI, EPS, SVG, and PNG. Tech packs come as PDFs with layered, editable source files.
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Yes — while we’re based in NYC, we work with clients remotely across the US and internationally. Everything is handled digitally.
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Our studio minimum is $7,500, and most engagements land between $18,000 and $35,000. We take on a limited number of projects each season so every brand gets senior-level attention. For one-off graphics, a marketplace like Upwork will be a better fit — for a brand worth building, start with our project form.