Meet 4WBW: a female founded lingerie e-commerce brand founded on the principles of confidence, equality, and strength.

Design Land was involved with creating the packaging for this brand including hang tag, labels, and shipping bags, etc.

4WBW is inspired by what women believe makes them feel sexy. Guided by her desire for equality, and finding her inner strength, she strived to create confidence for all women.

With female-only photo sets, a 1st generation female-only staff, she’s creating an environment where women can celebrate their roots and what makes them strong.

In short, 4WBW brand is set out to empower women of all shapes, styles and income with high quality, affordable lingerie. This lingerie brand wants every body to genuinely love and feel comfortable underneath it all.